Pinterest, without a doubt has been one of the fastest and every growing social media platform for brands with over 11 million users. I have always maintained that it is one medium every B2C brands should explore.
                      There are few tricks that can optimize those simple looking pins get the desired attention.


As with any SEO strategies, it is very important to choose your keywords wisely. More important, try to have ‘long tail’ keyword – keywords with better and longer shelf life.

The Hash tags help you anchor the pin to a particular subject and makes it easily discoverable.


It is very important that your site get a link back from the pin. While those links from Pinterest are ‘nofollow’ meaning you may not get the SEO juice, but you cannot discount the traffic that can be generated by backlinks

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Online Marketing

 

What makes some videos instant Internet hits while others remain under the radar? We provide tips to help your videos get noticed -- and maybe even go viral -- on the Web.

                               Online marketing in 2012 could be summed up in a few words: mobile, big brands and Google updates. As we look back at the events and advancements that shaped last year in online marketing, naturally we should look forward and wonder what 2013 will have in store.

 

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Meta Keywords Now Became A New Ranking Signal For Google 

 

 After major updates done by Google from last few months, it’s time to add one more update in the Google Update list and that’s – Meta Keywords for Google News. Google recently has announced on their Blog a new meta keyword Tag which will count as a ranking signal in Google News result. Google has done this update for news sites because many of searchers were unable to find exact news, due to different title or heading of news while looking news search on Google. Some search terms are unable to read by Google News Algorithms, in this case search result impact and do not give relevant search results to the user. To resolve this issue, Google has announced new Meta tags named “news_keywords Meta tags”

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